About StudyBuddy

We started with one question.

Why does a child who works hard still walk into the exam hall feeling unready? The answer wasn’t effort. It was fit.

Our mission

To help every child reach their potential in their exams by making revision fit the way they learn.

StudyBuddy is an AiGoGo Social Impact venture. We build AI that is useful, honest about what it is, and safe for the children who use it. We are not trying to replace teachers, tutors or parents. We are trying to make the hours a child spends alone with a textbook count.

What we believe

  • Fit beats effort. Children who revise in a way that suits how they learn, on the exact papers they will sit, do better. Not because they work harder but because the work lands.
  • Evidence over gimmicks. Retrieval practice, spacing and interleaving have decades of research behind them. Streaks, badges and leaderboards have none that we trust. We use the first set and refuse the second.
  • Parents need one screen. Not a dashboard, not a data export. One weekly note that tells them what’s secure, what to revisit and what to ask.
  • A buddy, not a replacement. StudyBuddy says it is software. It never pretends to be a friend, never asks for personal confidences, and hands over to a human when a child needs one.
  • Access is the point. Nearly a third of young people in the UK get private tuition. The rest don’t. Our pricing, our schools licensing and our Revision Fund exist to close that gap.
Teenager with glasses revising at a laptop at dusk with a glowing orb on screen
Leadership

The people accountable for it.

Annette Brown

Chief Executive Officer

Leads product, partnerships with schools and the day-to-day running of StudyBuddy.

Mark Halpin

Executive Chairman

CEO of AiGoGo Group. Responsible for governance, funding and StudyBuddy’s place within AiGoGo’s Social Impact work.

Who we work with

Learning profiling

Our learner profiling is built on an established profiling engine, white-labelled and adapted for 10 to 16 year olds, so the profile is grounded in validated questions rather than guesswork.

Schools data

School integrations use the Wonde MIS platform and the government’s Get Information About Schools register, so a school can roll out in days, not terms.

Curriculum

Lesson sequences draw on openly licensed national curriculum resources, mapped to each exam board’s specification.

Join us at launch.

StudyBuddy launches for GCSE and KS3 in January 2027. Founding families start free.